LV Crayon - Lip Pencil - 190
An artistic gesture of precision and expression, the LV Crayon lip liner by Creative Director Pat McGrath reshapes the lips with effortless glide and buildable color in 10 universal hues — seamlessly pairing with the LV Rouge and LV Baume lipsticks and lip balms. A true beauty innovation, the first and only lip liner in the shape of the iconic Monogram Flower features a distinctive shape to enhance grip, control, and application for endless creativity. A single stroke delivers intense payoff, blending seamlessly from sharp definition to soft, diffused or ombré effects — enhancing lips with a fuller, more sculpted appearance.
The lightweight texture ensures instant and long-lasting comfort* and a flawless semi-matte finish. The long-wearing formula maintains true color for all day wear without migrating into fine lines for 24h**.
The luxurious feel of black tinted pine wood is complemented by an elegant ombré effect in the liner’s hue and black aluminum cap imprinted with the gold Monogram Flower — echoing the House's signature codes.
* Self assessment by scoring on 25 subjects
** Instrumental test on 25 subjects
Evoking the quiet poetry of ancient maps, Beige Atlas captures sunlit landscapes in its warm beige-brown hue. Enriched with a soft peach glow, it reflects the patina of aged cartography in a balance and natural tone.
The luscious peptide infused formula revitalizes the lips, ensuring an even application.
INGREDIENTS: ETHYLHEXYL PALMITATE • SYNTHETIC WAX • ZEOLITE • MICA • STEARYL DIMETHICONE • BIS-DIGLYCERYL POLYACYLADIPATE-2 • OCTADECENE • DIISOSTEARYL MALATE • HELIANTHUS ANNUUS (SUNFLOWER) SEED WAX • PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE • TRIBEHENIN • SORBITAN ISOSTEARATE • LACTIC ACID • ASCORBYL PALMITATE • HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL • TOCOPHEROL • PALMITOYL TRIPEPTIDE-1 • [+/- CI 77891 (TITANIUM DIOXIDE) • CI 77491, CI 77492, CI 77499 (IRON OXIDES)] 23964
- All Day Wear **
- Long Lasting Comfort and Hydration
- 24H Hydration preservation ***
- Immediate Smoothing and Plumping Effect
- 24H Lip Plumping ****
- 24H Bleed Proof **
- 12H True Color **
** Instrumental test on 25 subjects
*** Instrumental test on 30 subjects
**** Clinical scorage on 25 subjects
Follow Pat McGrath's tips using the unique Monogram Flower shaped pencil to recreate the 90’s Minimalism look:
- Create a bold outline on the upper lip with either 190 Beige Atlas, a hue darker than your natural lip color, or a playful shade.
- Trace the liner on the lower lip to create a graphic precise line.
- Fill the center of the lips with LV Baume 030 Tender Bliss to create a soft gel finish, contrasting with the liner.
For flawless application, control, and enhanced precision, sharpen the LV Crayon with the Beauty Sharpener. Each look can be replicated with any LV Crayon hue.
In line with Louis Vuitton’s approach to mindful and responsible cosmetic development:
- Pine wood is sourced from a PEFC-certified supply chain.



















